Nike Shuts Down RTFKT Web3 Experiment
Nike is officially closing the chapter on RTFKT, the virtual sneaker company it acquired during the NFT and crypto boom of 2021. The move underscores a strategic shift as the sportswear giant recalibrates its approach to digital innovation. Despite RTFKT’s early buzz, including standout projects like Clone X with artist Takashi Murakami and groundbreaking digital-to-physical […] The post Nike Shuts Down RTFKT Web3 Experiment appeared first on Sneaker Bar Detroit.

Nike is officially closing the chapter on RTFKT, the virtual sneaker company it acquired during the NFT and crypto boom of 2021. The move underscores a strategic shift as the sportswear giant recalibrates its approach to digital innovation. Despite RTFKT’s early buzz, including standout projects like Clone X with artist Takashi Murakami and groundbreaking digital-to-physical […]
The post Nike Shuts Down RTFKT Web3 Experiment appeared first on Sneaker Bar Detroit.