The Whitaker Group and New Balance Unveil 2010 "Willful Bias For Identity" Collection
SummaryThe Whitaker Group and New Balance have revealed two collaborative 2010 colorways under the Willful Bias For Identity collectionBoth pairs feature frayed suede exposed stitching orange N logo accents and raw unfinished edges across the uppersThe collection releases on November 5 for $155 USD each via The Whitaker Group and an A Ma Maniére raffleName: The Whitaker Group x New Balance 2010 "Willful Bias for Identity"Colorway: Multi-ColorSKU: U20104WP, U20106KHMSRP: $155 USDRelease Date: November 5, 2026Where to Buy: New Balance, The Whitaker Group, A Ma ManiéreNew Balance has officially partnered with The Whitaker Group to debut two collaborative colorways of the New Balance 2010, marking the latest chapter in the ongoing "Willful Bias" series titled "Willful Bias For Identity". The collaborative capsule follows previous themes centered around discovery, education, and community by channeling personal heritage into deconstructed design language.Both iterations in the capsule feature frayed suede paneling, raw exposed stitching, and unfinished edges that lend the silhouette a worn, tactile finish. One edition combines cream mesh base underlays with earthy pink suede overlays and a contrasting grey midsole. The accompanying pair utilizes grey mesh underlays paired with purple suede paneling and a cream midsole. Vibrant orange accents highlight the iconic 'N' midfoot insignia across both designs.Accompanying the footwear rollout is a campaign captured by photographers Antiisoulcial and Nuku, who interpret the theme of identity through personal creative perspectives. Antiisoulcial incorporates floral arrangements and cultural references to Southern Black heritage in a studio setting, while Nuku documents the sneakers against the backdrop of a shared meal at a community restaurant counter.Both pairs from The Whitaker Group x New Balance 2010 “Willful Bias For Identity” collection drop November 5, 2026, for $155 USD each in-store and online through The Whitaker Group, with an additional raffle hosted via A Ma Maniére.Set your reminders and get ahead of what’s dropping next on Hypebeast Drops.Click here to view full gallery at Hypebeast
Summary
The Whitaker Group and New Balance have revealed two collaborative 2010 colorways under the Willful Bias For Identity collectionBoth pairs feature frayed suede exposed stitching orange N logo accents and raw unfinished edges across the uppersThe collection releases on November 5 for $155 USD each via The Whitaker Group and an A Ma Maniére raffle
Name: The Whitaker Group x New Balance 2010 "Willful Bias for Identity"
Colorway: Multi-Color
SKU: U20104WP, U20106KH
MSRP: $155 USD
Release Date: November 5, 2026
Where to Buy: New Balance, The Whitaker Group, A Ma Maniére
New Balance has officially partnered with The Whitaker Group to debut two collaborative colorways of the New Balance 2010, marking the latest chapter in the ongoing "Willful Bias" series titled "Willful Bias For Identity". The collaborative capsule follows previous themes centered around discovery, education, and community by channeling personal heritage into deconstructed design language.
Both iterations in the capsule feature frayed suede paneling, raw exposed stitching, and unfinished edges that lend the silhouette a worn, tactile finish. One edition combines cream mesh base underlays with earthy pink suede overlays and a contrasting grey midsole. The accompanying pair utilizes grey mesh underlays paired with purple suede paneling and a cream midsole. Vibrant orange accents highlight the iconic 'N' midfoot insignia across both designs.
Accompanying the footwear rollout is a campaign captured by photographers Antiisoulcial and Nuku, who interpret the theme of identity through personal creative perspectives. Antiisoulcial incorporates floral arrangements and cultural references to Southern Black heritage in a studio setting, while Nuku documents the sneakers against the backdrop of a shared meal at a community restaurant counter.
Both pairs from The Whitaker Group x New Balance 2010 “Willful Bias For Identity” collection drop November 5, 2026, for $155 USD each in-store and online through The Whitaker Group, with an additional raffle hosted via A Ma Maniére.
Set your reminders and get ahead of what’s dropping next on Hypebeast Drops.
