Coca-Cola and Converse Reunite for New Chuck 70 Collection

Name: Coca-Cola x Converse Chuck 70Colorway: TBCSKU: A17888CMSRP: $110 USDRelease Date: October 9Where to Buy: ConverseConverse and Coca-Cola are continuing their partnership for a new Chuck 70 collection, focusing on themes of love, creativity, and joyful connection. This collaboration marks their reunion from their previous three-way collection, which ran from 2017 to 2020 with Kith.The collection features three pairs of leather Chuck 70s, including red, black, and grey. The red pair will be the first to launch. It comes in a red leather upper, strikingly divided by an extra piece of leather that forms Coca-Cola's script logo, extending from the spine and wrapping around the bottom two eyelets. The outsoles pay homage to the pale green, semi-translucent hue of original Coca-Cola glass bottles. A unique detail is the insole, which is printed with refreshing cola soda graphics. Branded circles on the medial sides are inspired by bottle caps, acting as a playful touch.A highlight of this collaboration is the emphasis on personalization, reminiscent of Coca-Cola's popular customization campaigns. Consumers can write their names on the insoles and inner tongue, making each sneaker one-of-a-kind for its owner.The red pair from the Converse x Coca-Cola collection is scheduled for release on October 9, with the black and grey pairs to follow later. Take a look at the official images of the red pair above.Click here to view full gallery at Hypebeast

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Coca-Cola and Converse Reunite for New Chuck 70 Collection

Name: Coca-Cola x Converse Chuck 70
Colorway: TBC
SKU: A17888C
MSRP: $110 USD
Release Date: October 9
Where to Buy: Converse

Converse and Coca-Cola are continuing their partnership for a new Chuck 70 collection, focusing on themes of love, creativity, and joyful connection. This collaboration marks their reunion from their previous three-way collection, which ran from 2017 to 2020 with Kith.

The collection features three pairs of leather Chuck 70s, including red, black, and grey. The red pair will be the first to launch. It comes in a red leather upper, strikingly divided by an extra piece of leather that forms Coca-Cola's script logo, extending from the spine and wrapping around the bottom two eyelets. The outsoles pay homage to the pale green, semi-translucent hue of original Coca-Cola glass bottles. A unique detail is the insole, which is printed with refreshing cola soda graphics. Branded circles on the medial sides are inspired by bottle caps, acting as a playful touch.

A highlight of this collaboration is the emphasis on personalization, reminiscent of Coca-Cola's popular customization campaigns. Consumers can write their names on the insoles and inner tongue, making each sneaker one-of-a-kind for its owner.

The red pair from the Converse x Coca-Cola collection is scheduled for release on October 9, with the black and grey pairs to follow later. Take a look at the official images of the red pair above.

Click here to view full gallery at Hypebeast