Mbappé Is With On Now, But His Boots Didn't Get the Memo

Name: Nike Mercurial Superfly 11 Elite By YouColorway: White/WhiteSKU: IU4441-100MSRP: $325 USDRelease Date: Available nowWhere to Buy: NikeNike has made an all-white Mercurial Superfly 11 Elite available through its By You customization platform, and the timing is hard to miss. The option went live just after Kylian Mbappé, who recently signed with On, wore a nearly identical white Superfly 11 in his first Real Madrid match since announcing the switch.Mbappé's move to On marks the end of a partnership that started when he was a child. He had been signed to Nike since 2006, when he was eight years old. Announcing the new deal on his website, Mbappé said he saw "opportunity to build something entirely new together."On's boot, however, isn't quite ready for match day. Mbappé has already been seen training in an On prototype built with the brand's LightSpray technology, but for Real Madrid's Sunday fixture he went back to the Mercurial Superfly 11, the same boot he wore at the World Cup before his Nike contract ran out. The all-white upper made the Swoosh nearly disappear, though not entirely, and with Real Madrid kitted out by adidas, the Three Stripes rather than On supplied the other logo on his uniform.Nike's follow-up was subtle. The brand made a similar all-white version of the boot a default option on Nike By You, tagged with a "Just In" label, without any direct reference to Mbappé. However, Nike has not publicly connected the two.The boot itself is Nike's top-tier speed silhouette. The Mercurial Superfly 11 Elite By You is a low-top firm-ground boot built for dry, natural-grass pitches. Underfoot, a forefoot Air Zoom unit adds a springy, responsive feel, while ZoomX foam, which Nike says appears in its football boots for the first time here, delivers the brand's highest energy return. The upper uses FlyWeave Ultra, a material woven into targeted zones from heel to toe for a close, locked-in fit, and chevron studs help players grip and cut sharply. View this post on Instagram Click here to view full gallery at Hypebeast

Name: Nike Mercurial Superfly 11 Elite By You
Colorway: White/White
SKU: IU4441-100
MSRP: $325 USD
Release Date: Available now
Where to Buy: Nike

Nike has made an all-white Mercurial Superfly 11 Elite available through its By You customization platform, and the timing is hard to miss. The option went live just after Kylian Mbappé, who recently signed with On, wore a nearly identical white Superfly 11 in his first Real Madrid match since announcing the switch.

Mbappé's move to On marks the end of a partnership that started when he was a child. He had been signed to Nike since 2006, when he was eight years old. Announcing the new deal on his website, Mbappé said he saw "opportunity to build something entirely new together."

On's boot, however, isn't quite ready for match day. Mbappé has already been seen training in an On prototype built with the brand's LightSpray technology, but for Real Madrid's Sunday fixture he went back to the Mercurial Superfly 11, the same boot he wore at the World Cup before his Nike contract ran out. The all-white upper made the Swoosh nearly disappear, though not entirely, and with Real Madrid kitted out by adidas, the Three Stripes rather than On supplied the other logo on his uniform.

Nike's follow-up was subtle. The brand made a similar all-white version of the boot a default option on Nike By You, tagged with a "Just In" label, without any direct reference to Mbappé. However, Nike has not publicly connected the two.

The boot itself is Nike's top-tier speed silhouette. The Mercurial Superfly 11 Elite By You is a low-top firm-ground boot built for dry, natural-grass pitches. Underfoot, a forefoot Air Zoom unit adds a springy, responsive feel, while ZoomX foam, which Nike says appears in its football boots for the first time here, delivers the brand's highest energy return. The upper uses FlyWeave Ultra, a material woven into targeted zones from heel to toe for a close, locked-in fit, and chevron studs help players grip and cut sharply.