JJJJound Teases a “Military Grey” Edition of the New Balance 990v4

Justin Saunders’ JJJJound has teased another entry in their popular partnership with New Balance. The 990v4 is back for another release, this time taking on the “Military Urban Grey” color from a set of 993s that released earlier in 2025. The partnership between Montreal-based basics label JJJJound and New Balance began back in 2018. The […] The post JJJJound Teases a “Military Grey” Edition of the New Balance 990v4 appeared first on JustFreshKicks.

Justin Saunders’ JJJJound has teased another entry in their popular partnership with New Balance. The 990v4 is back for another release, this time taking on the “Military Urban Grey” color from a set of 993s that released earlier in 2025.

The partnership between Montreal-based basics label JJJJound and New Balance began back in 2018. The project was only JJJJ’s third step into the world of sneakers and footwear, preceded by releases with Vans and Victory Sportswear. At the time, the label was still largely focused on their upscale fleece offerings, providing incredibly good sweatsuits and basics at a reasonable price. Since then, the brand has grown tremendously, designing full apparel collections and accessories with collaborations that include lawn chairs, lamps, mechanical keyboards, and more. Through the years, they’ve maintained a healthy relationship with New Balance, offering a few releases each year to pair with their apparel.

This week, JJJJound has teased their next upcoming New Balance release, returning to the 990v4 for a fresh take on the fan-favorite model. Their last release of the silhouette was back in 2021, and they have worked on a vast range of NB sneakers since then. The new style is, in true JJJJ fashion, simple. The upper comes in a grey-brown shade very similar to their “Military Grey” pairs of the 993 that released earlier this year. This is paired with black branding accents, and a mixed white and yellowed sole to complete the look.

JJJJOUND X NEW BALANCE 990V4 “MILITARY GREY” RELEASE INFORMATION

Canadian brand JJJJound has not announced any details regarding their next New Balance 990v4 release, so we likely won’t see this pair in hand until sometime in 2026. Featuring the “Military Urban Grey” color of other recent NB projects, pairs will likely be available exclusively through the JJJJ website with a possible NB release to follow.

JJJJound x New Balance 990v4
Release Date: TBD

Check out the teaser image below, and stay tuned to JustFreshKicks on Twitter, Instagram, and Facebook for more of the latest sneaker news, release dates, and restock alerts.