How Nike Is Saving Girls Through Basketball in the Philippines

Inside Nike’s Courtyard in Manila at the FIBA World Cup How would Nike show up at the FIBA World Cup? As the international basketball tournament’s title sneaker sponsor and the world’s biggest hoops brand, the low-hanging fruit would be to use the stage to highlight a new product.  As a master marketer, they could use… The post How Nike Is Saving Girls Through Basketball in the Philippines appeared first on Nice Kicks.

How Nike Is Saving Girls Through Basketball in the Philippines
images via Nike

images via Nike

Inside Nike’s Courtyard in Manila at the FIBA World Cup How would Nike show up at the FIBA World Cup? As the international basketball tournament’s title sneaker sponsor and the world’s biggest hoops brand, the low-hanging fruit would be to use the stage to highlight a new product.  As a master marketer, they could use…

The post How Nike Is Saving Girls Through Basketball in the Philippines appeared first on Nice Kicks.