Jordan Zion 3 Inspired by Williamson’s South Carolina Roots

Discover the essence of Jordan Brand’s design philosophy, seamlessly blending fluidity and passion. Each member of the iconic Jordan Brand signature lineup personifies a distinct style of play, evoking powerful emotions in spectators.

The Zion 3 exemplifies Zion Williamson‘s explosive playing style, characterized by an unstoppable combination of strength and speed. Meticulously crafted to cater to his unique needs, this remarkable shoe delivers unrivaled support in three crucial aspects: containment, court feel, and impact protection. A drop-in midsole, featuring the exceptional Formula 23 foam and a responsive Zoom Air unit in the forefoot, ensures plush cushioning for maximum responsiveness. Moreover, the shoe’s design prioritizes both comfort and stability, providing a seamless blend of functionality and performance.

During the collaborative process between Zion and the esteemed Jordan Brand design team, the rising basketball star shared a pivotal insight from his personal journey. Describing his triumph over adversity, Zion proclaimed that he had “made it out of the mud,” alluding to his relentless hard work from Marion, South Carolina, to the grand stage of the NBA. The upper of the Zion 3 pays homage to this sentiment, incorporating a mesmerizing material and color splatter inspired by 3D imaging of Zion’s foot launching through mud. This distinctive design not only narrates Zion’s personal narrative but also reinforces the shoe’s ability to withstand vigorous lateral movements, ensuring exceptional footbed stability.

Experience the epitome of style and substance with the Zion 3, a remarkable sneaker that seamlessly blends innovation, personal storytelling, and uncompromising performance. Step into Zion’s world, and elevate your game to new heights.

“This is crazy. It still doesn’t feel real that I have a signature shoe, and here we are with Jordan Brand on my third one,” said Williamson. “The Zion 3 not only tells my story of making it out the mud, but it is one that I believe many basketball players out there will like because of its low-to-the-ground feel and incredible cushioning.”

The Zion 3 will be available in full-family sizing, ensuring that everyone can rock these stylish kicks. Starting at just $140 USD, these sneakers combine affordability with top-notch quality. Get ready to explore the stunning array of colorways available for the Zion 3, as revealed by Jordan Brand below.

A nod to the stained-glass windows of the sanctuary that Zion trains in during the off season.

This colorway celebrates the emotional journey of Zion. The galactic-inspired colors combine with the high-gloss mud graphic to drive a dual story of out of this world, yet down to earth.

The colorway is inspired by the Air Jordan 4 but interpreted with a twist. It’s about Zion carving his own journey and path.

Zion loves the classic simplicity and power of Black and White shoes. Understated but impressive, the shoe doesn’t ask for attention, yet it’s undeniably recognizable from afar.

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