How Kobe Bryant Changed The Concept Of Sneaker Free Agency

Before the 2002 NBA season, the term “sneaker free agent” wasn’t even really a thing. By that time, you had a few players around the league switch their shoe brands mid-career, but the endorsement space wasn’t covered to the depth we see today. You also just never got a sense that a player’s brand switch… The post How Kobe Bryant Changed The Concept Of Sneaker Free Agency appeared first on Nice Kicks.

How Kobe Bryant Changed The Concept Of Sneaker Free Agency

Before the 2002 NBA season, the term “sneaker free agent” wasn’t even really a thing. By that time, you had a few players around the league switch their shoe brands mid-career, but the endorsement space wasn’t covered to the depth we see today. You also just never got a sense that a player’s brand switch…

The post How Kobe Bryant Changed The Concept Of Sneaker Free Agency appeared first on Nice Kicks.